Agenda setting theory
Agenda setting theory (Maxwell McCombs and Donald L. Shaw) Media influence affects the order of presentation in news reports about news events, issues in the public mind. More importance to a news-more...
View Articleuses and gratification theory
Most of the theories on media explained about the effects media had on people. It is the theory which explains of how people use media for their need and gratification. In other words we can say this...
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Soviet Media Theory
Introduction: After the 1917th revolution, the Soviet Union was restructured with new political system based on the Marxist-Leninist principles. The newly formed communist party by Lenin shows much...
View ArticlePLAY THEORY
History William Stephenson, a British social scientist first introduced the concept play theory in his book “the play theory of mass communication”. Started his career in physics his interest in...
View ArticleClik here to view.
Technological Determinism
Introduction Technological determinism is a reductionist theory that aims to provide a causative link between technology and a society’s nature. It tries to explain as to whom or what could have a...
View ArticleAgenda setting theory
Agenda setting theory (Maxwell McCombs and Donald L. Shaw) Media influence affects the order of presentation in news reports about news events, issues in the public mind. More importance to a news-more...
View Articleuses and gratification theory
Most of the theories on media explained about the effects media had on people. It is the theory which explains of how people use media for their need and gratification. In other words we can say this...
View ArticleSoviet Media Theory
Introduction: After the 1917th revolution, the Soviet Union was restructured with new political system based on the Marxist-Leninist principles. The newly formed communist party by Lenin shows much...
View ArticlePLAY THEORY
History William Stephenson, a British social scientist first introduced the concept play theory in his book “the play theory of mass communication”. Started his career in physics his interest in...
View ArticleTechnological Determinism
Introduction Technological determinism is a reductionist theory that aims to provide a causative link between technology and a society’s nature. It tries to explain as to whom or what could have a...
View ArticleAgenda setting theory
Agenda setting theory (Maxwell McCombs and Donald L. Shaw) Media influence affects the order of presentation in news reports about news events, issues in the public mind. More importance to a news-more...
View Articleuses and gratification theory
Most of the theories on media explained about the effects media had on people. It is the theory which explains of how people use media for their need and gratification. In other words we can say this...
View ArticleSoviet Media Theory
Introduction: After the 1917th revolution, the Soviet Union was restructured with new political system based on the Marxist-Leninist principles. The newly formed communist party by Lenin shows much...
View ArticlePLAY THEORY
History William Stephenson, a British social scientist first introduced the concept play theory in his book “the play theory of mass communication”. Started his career in physics his interest in...
View ArticleTechnological Determinism
Introduction Technological determinism is a reductionist theory that aims to provide a causative link between technology and a society’s nature. It tries to explain as to whom or what could have a...
View Article